The epicenter will be a Super Bowl Village along a three-block stretch of Georgia Street between the Indiana Convention Center and Conseco Fieldhouse. The street has been transformed into a pedestrian-focused and weather-sheltered boardwalk. Other highlights include a zip line down Capitol Avenue, the always popular NFL Experience and an opportunity to watch ESPN broadcast live from Pan Am Plaza from Jan. 30 to Feb. 5.
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Super Bowl Village & NFL Experience
In the days before the Super Bowl, the street will play host to a 10-day-long "interactive festival of football" showcasing all 32 NFL teams. Local and national bands will perform on two stages. Existing restaurants will be supplemented with temporary dining and retail options. And the former Nordstrom at Circle Centre will become The Huddle, a temporary attraction featuring a warming area, beer garden, merchandise shop, nightclub and live broadcasts of the Bob and Tom show. The Super Bowl Village will lead to a red-carpet entrance to the NFL Experience, which will set up shop in the Indiana Convention Center. The pro-football interactive theme park will take the entire 500,000-square-foot space starting in January, offering football clinics for children, autograph sessions and a massive memorabilia show.
NFL Experience, zip line tickets now on sale
Tickets for NFL Experience are now on sale through Ticketmaster. Kids 12 and under are $20, and adults are $25. Activities in the Super Bowl Village are free and open to the public, with the exception of a zip line through the village, which is $10 per person. The zip line down Capitol Avenue will be the longest temporary zip line in the U.S.
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